

Dear TLH Reckoning Fam, Women’s Sports Enthusiasts and Soccer/Football Fans Worldwide,
I hope this finds you all well and ready for our season to start in May! We officially kick off the season with an away game on Friday, May 9th, in Pensacola (WPSL). Until then, I wanted to share some very exciting news with you all first.
Over the last year, we have researched the community ownership model to ensure it is a logical step for our community. We met with the founders and presidents of Minnesota Aurora (USL W League club) and Oakland Soul/Roots (USL W League and a USL men’s professional club), as well as several other soccer clubs across the globe. We also polled fans and the entire TLH Reckoning family to explore interest and start conversations. The information we gathered, along with several months spent with lawyers, has helped us prepare to soft-launch TLH Reckoning Community Ownership. You are the first to know!
Why do I think community ownership is the way to go?
Greatness is not achieved alone. Just like raising children, it takes a village. The plan that we have for TLH Reckoning, the Tallahassee community, the global soccer/football market (players, fans, coaches, communities, etc.) is one built for the masses. The TLH Reckoning venture has never been about me—it has never been for me, about me, or something to rest my name on. It has always been about the community and the larger landscape of soccer/football—from the players on the field to the supportive parents, to the fans in the stands, and to our supporters near and far.
TLH Reckoning and the future of women’s soccer belong to all of you. We are the future and the future is HERe.
Since early 2023, I have worked to ensure TLH Reckoning is sustainable—like building a house. The foundation is set, the framing is up, the walls, utilities, and roof are complete. Now, it is ready for the community to take hold of and grow!
1. We Belong to the Community—The People
Most pro sports teams are controlled by a small group of ultra-wealthy owners who make decisions based on profit, not passion. We believe in a different vision:
✅ The team stays in Tallahassee—forever.
✅ Decisions prioritize players, fans and impact, not corporate bottom lines.
✅ Our club that truly represents our values as a women’s soccer/football community.
2. Stronger Fan Connection = A Stronger Club
Community-owned clubs around the world thrive because fans have skin in the game. By investing in TLH Reckoning, you’re not just a supporter—you’re an owner. That means:
🔹 Vote a member to the board of directors.
🔹 Ownership status and bragging rights.
3. Financial Sustainability Without Short-Term Greed
Too often, teams fail because of short-sighted financial decisions. A community-owned model ensures we focus on long-term success, not short-term profit.
💰 Revenue stays in the club, reinvested in player development, facilities, and youth programs.
📈 No risk of a single owner pulling the plug on funding.
⚽ The ability to grow organically, fueled by the passion of our supporters.
4. A Proven Model in Women’s Soccer & Beyond
We’re not reinventing the wheel—some of the world’s most successful clubs have flourished under community ownership:
🏆 Minnesota Aurora FC (USL W) – A women’s soccer club funded by community investment, thriving in its early years.
🏆 Green Bay Packers (NFL) – A publicly owned sports team with an incredibly loyal fan base.
🏆 Detroit City FC (USL Championship) – Built through grassroots support, now competing at a high level.
I hope this information continues to excite you all for the greatness that continues to brew here! There’s more details you can read through below (👇). Again, this is a ‘soft-launch’ as required by WeFunder. This will not be public until April 1st or once we reach $50k in interest. Feel free to research, explore and ask questions.
As always, thank you for all of your support and being part of our team!
Respectfully,
Dr. Ashlee Fontes
Founder | TLH Reckoning

How the Soft-Launch Works:
1) We are using the WeFunder platform, which is the most secure, trusted and highly rated for sports team ownership. It is also SEC compliant.
2) WeFunder’s first step for us is a soft launch to gauge interest. “Get your raise off the ground by asking your friends, family, and closest supporters to invest first. Aim to ask at least 50 people to invest or help introduce you to others who might want to invest.”
3) Our WeFunder Page Link – http://wefunder.com/tlhreckoninginc
4) This disclosure must be included in all of our solicitations: “We are ‘testing the waters’ to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited. If sent, it will not be accepted. No offer to buy securities will be accepted. No part of the purchase price will be received until a Form C is filed and only through WeFunder’s platform. Any indication of interest involves no obligation or commitment of any kind.” Link to disclosures – https://help.wefunder.com/testing-the-waters-legal-disclosure
###
FAQs
What is a WeFunder Campaign?
WeFunder is a platform that facilitates the secure transaction of selling ownership shares.
Who can invest?
Anyone 18 years or older.
How much are shares?
Shares are $100 each, with no cap on how much you can invest.
Can I sell my share for a profit?
Please seek advice from your lawyer after reviewing the Subscription Agreement.
Can I give shares as a gift?
Please seek advice from your lawyer after reviewing the Subscription Agreement.
Can I transfer my shares to a friend or family member?
Please seek advice from your lawyer after reviewing the Subscription Agreement.
Will I get a dividend on my investment?
Our investors should not always expect dividends, as we are a pre-professional sports team, and sports teams often run regular deficits. Our expectation is that any potential profits will be reinvested in: Player development, Seeding for facilities, Supporting organizational growth, Growing access to the game, Community engagement.
How will we use the money raised?
We remain committed to our mission of making soccer accessible for all players. Funds will be used to cover all operational, development and access expenses (e.g., Player housing, League registration fees for players, Player transportation , Facility rentals ($1,250 per game plus cleanup fees to rent Gene Cox Stadium), League fees, Uniforms and training gear, Training field fees, Insurance, Coaching fees and staff salaries, Player resources).
Raising the full amount would enable us to cover all operational costs for 3–5 years while allowing for expansion, eliminating the pay-to-play model, and covering fees for the next steps in our grand vision (e.g., market research analysis). We have financial controls in place to ensure funds are used effectively, including oversight from our Board, bookkeeper, accounting firm, and CPA. While sponsorship, ticketing, and merchandise revenue help offset some expenses, they will not be enough to sustain the team at the high level we have established.
Is TLH Reckoning going pro?
Not at this time, but we have been taking the necessary steps since August 2023 to position ourselves for a professional franchise. We need to build a stadium and attract large-scale investors.
When does the investment window close?
A closing date has not yet been set. When determined, we will notify the public in advance.
Still have questions?
Email us at invest@tlhreckoning.com